F1 Sugar Rush!

To celebrate becoming F1’s official chocolate bar, KitKat has unveiled a mind-blowing, life-sized F1 car… made entirely of chocolate!

Revealed at the legendary Silverstone Circuit by racing star Billy Monger, this edible masterpiece weighs a massive 350kg. That is more than 16,900 standard KitKat bars!

As with all F1 cars, this is a high-precision build. A team of ten experts led by master chocolatier Jen Lindsey-Clark spent a staggering 1,254 hours sculpting every detail. From the aerodynamic front wing to the iconic rear spoiler and even the driver’s "halo" protection system!

To go along with the giant build, KitKat launched limited-edition F1-shaped bars in supermarkets, featuring a smooth milk chocolate shell packed with a creamy filling and crispy cereal pieces. There’s even a competition to win VIP Paddock Club™ passes to legendary F1 races. Yummy!